27 Jan, 2025

Examining the Emergence of Virtual Influencers: AI Influencers

Influencers have been at the vanguard of social media for a long time, using their material to drive consumer behavior and shape trends, creating an industry worth over $20 billion. However, the rise of Youtube AI influencer is currently changing the influencer ecosystem. AI influencers, such as Lu of Magalu and Lil Miquela, are more […]

6 mins read